A photo series by Before March & Francie | June 2023
To celebrate our Melbourne roots, we collaborated with the iconic Before March to style our knits under the female gaze. Naturally, classic black was at the heart of the story.
We obviously love a cosy oversized knit, but for this series we explored how to style our knits a little differently. A touch of skin or a hint at a hourglass silhouette for the times when you feel like dressing things up.
We got inspired to wear our knits in new ways, and we hope you do to!
Soften black by layering textures
The Erin Vest // Black
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Play with buttoning cardigans backward
Play with belts to create a new silhouette
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Layer Lace & Create shape with a vest
The Star Lace Vest // Mushroom
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Socks + heels
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Photography // Ilsa Wynne-Hoelscher Kidd
Art direction & styling // Melissa Mikletic (Before March) & Anna Woodruff (Francie)
Muse // - Angelica
Hair & make up // Andrea Takagi